Soft bristles, sustainable bamboo ( MOSO bamboo - those cute little pandas don't eat this one!!) and cute colours.
Switch from plastic toothbrushes that just go to landfill with these eco friendly beauties.
Snap the head off when finished and pop the handle into the compost bin.
Buy a set of 2 and make a difference in your bathroom, it's great awareness for the little ones as well. After all, we leave the planet to them.